Living Social in Thailand

Living social or "Ensogo" that Thai people know are now very popular e-commerce website in Thailand. This benefits both customers who would like to try something new in affordable price and entrepreneur to launch new products or services. "Ensogo" is one of 4 Ps in marketing mix we learned: place or marketplace. Let' see how it works and why it got well response.

Here are marketing campaigns.

1. Online marketing on highly accessible websites.

2. Newspaper and ambience media

3. Sky train media

Good promotion strategies, advancement of technology strengthens Ensogo business model. Customers in the past preferred to see the products and service before buying. Nowsaday, they can view those at home. 100% satisfaction guarantee boosts up costomer's confidence to refund or exchange if they don't like what they buy. Shopping is just a click-new shopping trend in Thailand.